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Rolling out to 400 stores over next two months.
April 12, 2016
By: Christine Esposito
Editor-in-Chief
Ulta Beauty will carry Drybar’s signature line of styling products and tools. The line will launch in 400 select Ulta Beauty stores nationwide and on Ulta.com throughout April and May. “We are very excited about our new partnership with Ulta Beauty,” said Drybar CEO John Heffner. “They are a great operator who really understand their customer. We see this as an important next step in the evolution of Drybar.” “As a longtime client of Ulta Beauty myself, I�...
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